[Video] ALERT-KNOW project - Alerting the public: is the message clear?

Earthquakes, storms, fires... when every second counts, the public alert has to hit faster than the danger!

In this video, immerse yourself in the ALERT-KNOW project (supported by the MAIF Foundation), which is working alongside citizens to improve the FR-Alert notification/SMS alert system for France, deployed from June 2022.
The aim is to make every SMS alert clearer, faster and more useful, whether it's an earthquake or a weather warning. A major challenge, given that 76% of French people say they are poorly informed about what to do when faced with risks!
22 workshops and a national survey enabled 164 citizens - including children - to rewrite their own warning messages to the public.
Geographers, psychologists, linguists and statisticians are combining their skills to test more legible and understandable messages.

The project is already pushing its recommendations towards a European standard.